Cosmetic Makers vs FormuNova
FormuNova is a contract manufacturer in Stone Mountain, Georgia, near Atlanta, that offers ready private label formulas, custom formulation and custom manufacturing for beauty, wellness and pet care brands. Cosmetic Makers is built for beauty brands that want formulation, production, software and fulfillment from one place.
5
areas where Cosmetic Makers offers something a beauty brand needs that FormuNova does not list on its website.
Where Cosmetic Makers leads
- Makeup
- Quality control software
- Live inventory and shipping-cost app
- Marketplace integration
- Fulfillment warehouse
A manufacturer run on software.
Cosmetic Makers runs production, quality and fulfillment on software, so you see your product, your stock and your shipping costs as they happen.
Quality control enhanced by CM+
Every product is checked before it ships, with quality control enhanced by CM+.
Every lot tracked
Raw materials are quarantined and tested, and every lot is tracked from ingredient to shipped order.
Live inventory app
Watch your inventory and shipping costs in real time, across every channel you sell on.
Marketplace integrations
Connected to TikTok Shop and Amazon as an official partner of both, so orders flow straight to fulfillment.
Looking for a FormuNova alternative?
Choose Cosmetic Makers if you
- are launching or growing a skincare, body care, haircare or deodorant brand
- want to start from one of 3,000+ proven stock formulas, or have one built for you
- sell on TikTok Shop or Amazon and want fulfillment under the same roof
- want live inventory and shipping costs in one app
Choose FormuNova if you
- want to launch with a very small first order, from 140 units of a ready formula
- want to own the formula: its $9,800 custom formulation includes IP transfer
- also need wellness or pet grooming products, or brand and label design
Side by side.
FormuNova details are from its own website and public sources, checked November 2026. "Not listed publicly" means we could not find it, not that they lack it.
| Feature | Cosmetic Makers | FormuNova |
|---|---|---|
| Company | ||
| Founded | 10 years in manufacturing | Not listed publicly |
| Headquarters | Hollywood, Florida | Stone Mountain, Georgia (2146 W Park Ct, near Atlanta) |
| Business model | Contract manufacturer for beauty and personal care brands | Private label, custom packaging, custom formulation, custom manufacturing and design services |
| Markets | Skincare, body care, haircare, sun care, deodorants | Beauty and personal care, wellness and pet care brands, from pre-launch to established |
| Expertise | ||
| Stock formulas to private label | 3,000+, ready for your label or to customize | Yes, a private label catalog of ready formulas (skincare, hair care, body), from 140 units |
| Custom formulation | Yes, $1,800 per SKU, samples in 8 to 14 weeks | Yes, R&D fee $9,800 with formula IP transfer included, 500 unit minimum per SKU |
| Specialties | Hot pour, aluminum-free, non-OTC deodorants | Trending actives such as GHK-Cu copper peptide and PDRN; reverse engineering and tech transfer |
| Makeup | Cosmetic Makers leads: Through our official partner, Lady Burd | Not listed publicly |
| Technology and testing | ||
| Product formats | Creams, lotions, serums, gels, oils, washes, shampoos, balms and sticks in bottles, tubes, jars and pouches | Creams, serums, masks, lotions, body wash, sprays, oils, toners, edge control, shaving gel |
| Testing | Stability, microbiological, packaging compatibility and efficacy; clinical testing through a partner lab | Internal stability testing; optional PET, third-party long-term stability and packaging compatibility; CoA with micro results |
| Registrations and certifications | FDA-registered, state-licensed, cGMP facility | FDA-registered; NSF/ANSI 455-3 GMP certified by NSF (includes ISO 22716) |
| Software and technology | ||
| Quality control software | Cosmetic Makers leads: Quality control enhanced by CM+; every lot tracked | Not listed publicly |
| Live inventory and shipping-cost app | Cosmetic Makers leads: Yes, real time, across every channel you sell on | Not listed publicly |
| Marketplace integration | Cosmetic Makers leads: Official TikTok Shop and Amazon partner; orders flow straight to fulfillment | Not listed publicly |
| Infrastructure | ||
| Manufacturing sites | 1, in Hollywood, Florida | One FDA-registered facility near Atlanta, Georgia |
| Production lines | 10, for bottles, tubes, jars and pouches | Not listed publicly |
| Packaging sourcing | 1,000+ packaging suppliers and an office in China | Says it can source any type of packaging; custom packaging from 500 units |
| Fulfillment warehouse | Cosmetic Makers leads: 50,000 sq ft, in the same facility | Not listed publicly |
| Services for brands | ||
| Order fulfillment | Pick, pack and ship; orders in by 2pm EST ship the same day | Says it can handle fulfillment (3PL) and inventory management alongside manufacturing |
| Retail track record | Products sold at Target, Sephora, CVS, Ulta and Whole Foods | Not listed publicly; offers retail compliance support |
| Minimum order | 5,000 units per product | 140 units private label; 500 custom packaging or custom formula; 3,000 custom manufacturing |
| Production lead time | 8 to 12 weeks after sample approval | 4 to 6 weeks private label; 8 to 12 weeks for custom orders and reorders |
Questions brands ask.
Which is better for a new skincare brand?
For most new skincare, body care, haircare and deodorant brands, Cosmetic Makers is the closer fit: you can start from one of 3,000+ stock formulas, and formulation, production, testing and fulfillment happen in one building, tracked in software you can see.
When is FormuNova the better choice?
FormuNova suits brands that want a very small first run (140 units private label, 500 units for a custom formula) or that need to own their formula, since its custom formulation fee includes IP transfer. It also makes pet grooming and wellness products and offers design services.
Do both companies offer fulfillment?
Cosmetic Makers runs a 50,000 sq ft fulfillment warehouse in the same facility, connected to TikTok Shop and Amazon, with same-day shipping for orders in by 2pm EST. FormuNova says it can handle fulfillment (3PL) and inventory management, but does not publish warehouse size or shipping cutoffs.
More comparisons.
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- Cosmetic Makers vs Health and Natural Beauty USA Private label, store brand and contract manufacturing of oral care, OTC, skin care and hair care products
- Cosmetic Makers vs Hydrox Laboratories Private label liquid personal care, baby care, hand hygiene, antiseptic and salon products for healthcare, beauty and retail
- Cosmetic Makers vs Indigo Private Label Natural private label makeup, skincare and hair care with no minimums on stock formulas, for indie brands, salons and makeup artists
- Cosmetic Makers vs Induction Therapies Private label medical-grade skincare from its own formula library for med spas, aesthetic practices and beauty brands
Sources
- FormuNova homepage, formunova.com
- FormuNova: About, formunova.com/about-us
- FormuNova: Guidelines for AI assistants (minimums, fees, lead times), formunova.com/for-ai-assistants
- FormuNova: FAQ, formunova.com/frequently-asked-questions
- FormuNova: Custom formulation, formunova.com/product/custom-formulation
- FormuNova: Beauty and personal care, formunova.com/product-development/beauty-personal-care
- FormuNova: Packaging options, formunova.com/packaging-options
Published by Cosmetic Makers. See an error about FormuNova? Email [email protected] and we will correct it.
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