Cosmetic Makers vs The Goodkind Co.
The Goodkind Co. is a contract manufacturer in Round Rock, Texas, formerly Texas Beauty Labs, that specializes in natural deodorants, hot pour and anhydrous formulas, skin care and body care. Cosmetic Makers is built for beauty brands that want formulation, production, software and fulfillment from one place.
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areas where Cosmetic Makers offers something a beauty brand needs that The Goodkind Co. does not list on its website.
Where Cosmetic Makers leads
- Makeup
- Marketplace integration
- Packaging sourcing
- Fulfillment warehouse
- Order fulfillment
A manufacturer run on software.
Cosmetic Makers runs production, quality and fulfillment on software, so you see your product, your stock and your shipping costs as they happen.
Quality control enhanced by CM+
Every product is checked before it ships, with quality control enhanced by CM+.
Every lot tracked
Raw materials are quarantined and tested, and every lot is tracked from ingredient to shipped order.
Live inventory app
Watch your inventory and shipping costs in real time, across every channel you sell on.
Marketplace integrations
Connected to TikTok Shop and Amazon as an official partner of both, so orders flow straight to fulfillment.
Looking for a The Goodkind Co. alternative?
Choose Cosmetic Makers if you
- are launching or growing a skincare, body care, haircare or deodorant brand
- want to start from one of 3,000+ proven stock formulas, or have one built for you
- sell on TikTok Shop or Amazon and want fulfillment under the same roof
- want live inventory and shipping costs in one app
Choose The Goodkind Co. if you
- want a Certified B Corp manufacturer
- make anhydrous skin care such as cleansing balms and oils as well as deodorants
- need formulas written to a retailer or certifier standard such as Credo, Sephora, Ecocert or EWG
Side by side.
The Goodkind Co. details are from its own website and public sources, checked November 2026. "Not listed publicly" means we could not find it, not that they lack it.
| Feature | Cosmetic Makers | The Goodkind Co. |
|---|---|---|
| Company | ||
| Founded | 10 years in manufacturing | 2006 as Texas Beauty Labs, sold in 2019 and renamed The Goodkind Co., per Beauty Independent |
| Headquarters | Hollywood, Florida | 900 E Old Settlers Blvd, Suite 180, Round Rock, TX 78664 |
| Business model | Contract manufacturer for beauty and personal care brands | Contract manufacturer and formulator; Certified B Corp |
| Markets | Skincare, body care, haircare, sun care, deodorants | Clean and natural beauty brands, from emerging brands to retail scale |
| Expertise | ||
| Stock formulas to private label | 3,000+, ready for your label or to customize | Not listed publicly; shows sample formulas from its latest developments |
| Custom formulation | Yes, $1,800 per SKU, samples in 8 to 14 weeks | Yes, in-house chemists; new products and transfers of existing formulas; Ecocert, EWG, Credo, Sephora guidelines |
| Specialties | Hot pour, aluminum-free, non-OTC deodorants | Natural and aluminum-free deodorants in all formats, hot pour and anhydrous (low or no water) formulas |
| Makeup | Cosmetic Makers leads: Through our official partner, Lady Burd | Not listed publicly |
| Technology and testing | ||
| Product formats | Creams, lotions, serums, gels, oils, washes, shampoos, balms and sticks in bottles, tubes, jars and pouches | Deodorants, cleansing balms, serums, oils, gels, masks, moisturizers, body butters, lotions, scrubs, shaving, beard care |
| Testing | Stability, microbiological, packaging compatibility and efficacy; clinical testing through a partner lab | Not listed publicly; has a Senior Director of Quality and a regulatory team |
| Registrations and certifications | FDA-registered, state-licensed, cGMP facility | Certified B Corp |
| Software and technology | ||
| Quality control software | Quality control enhanced by CM+; every lot tracked | Not listed publicly; shares project status in Asana; a client portal with certificates of analysis is coming soon |
| Live inventory and shipping-cost app | Yes, real time, across every channel you sell on | Not listed publicly; client portal with inventory updates listed as coming soon |
| Marketplace integration | Cosmetic Makers leads: Official TikTok Shop and Amazon partner; orders flow straight to fulfillment | Not listed publicly |
| Infrastructure | ||
| Manufacturing sites | 1, in Hollywood, Florida | One site listed, in Round Rock, Texas |
| Production lines | 10, for bottles, tubes, jars and pouches | Not listed publicly; automated filling lines of different speeds |
| Packaging sourcing | Cosmetic Makers leads: 1,000+ packaging suppliers and an office in China | Not listed publicly |
| Fulfillment warehouse | Cosmetic Makers leads: 50,000 sq ft, in the same facility | Not listed publicly |
| Services for brands | ||
| Order fulfillment | Cosmetic Makers leads: Pick, pack and ship; orders in by 2pm EST ship the same day | Not listed publicly |
| Retail track record | Products sold at Target, Sephora, CVS, Ulta and Whole Foods | Not listed publicly; client quotes from Dr. Squatch, RMS Beauty, Megbabe and Tone |
| Minimum order | 5,000 units per product | Not listed publicly; supports scaled runs and small runs for select emerging brands |
| Production lead time | 8 to 12 weeks after sample approval | Not listed publicly |
Questions brands ask.
Which is better for a new skincare brand?
For most new skincare, body care, haircare and deodorant brands, Cosmetic Makers is the closer fit: you can start from one of 3,000+ stock formulas, and formulation, production, testing and fulfillment happen in one building, tracked in software you can see.
When is The Goodkind Co. the better choice?
When you want a Certified B Corp manufacturer focused on natural deodorants and low or no water skin and body care. Goodkind formulates to guidelines such as Ecocert, EWG, Credo and Sephora.
Do both companies offer fulfillment?
Cosmetic Makers runs a 50,000 sq ft fulfillment warehouse in the same facility, connected to TikTok Shop and Amazon, with same-day shipping for orders in by 2pm EST. We could not find fulfillment services on The Goodkind Co.'s website.
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Sources
- The Goodkind Co. homepage, goodkindco.com
- The Goodkind Co.: Why We're Different, goodkindco.com/why-goodkind
- The Goodkind Co.: Our Capabilities, goodkindco.com/capabilities
- The Goodkind Co.: About Us, goodkindco.com/about-us
- The Goodkind Co.: Contact, goodkindco.com/contact
- Beauty Independent: Texas Beauty Labs founder Mary Berry returns to manufacturing, beautyindependent.com/texas-beauty-labs-founder-mary-berry-returns-manufacturing-new-copacker-cosmos-labs
Published by Cosmetic Makers. See an error about The Goodkind Co.? Email [email protected] and we will correct it.
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